How did they come up with the idea?
We had been tossing around a couple ideas like spoofing the Rocky Training Montage but using baby stuff or practicing baby activities on our Corgi âThe Toastâ. Ultimately, it all felt played out and done before. Then, the day after our first ultrasound I grabbed a Diet Coke on my way to work. Looking at it, I saw that the can read, âDadâ. Not knowing how popular that can was at the time, I thought, âWhat are the chances!â and, âHow in the world am I going to find a âMomâ can?â Immediately I knew that it would be super fun to shoot a video where my wife, Whitney, and I took on the voice of whatever name was on each can. I took a photo and sent it to my wife telling her, âIâve got a fun idea for our videoâ¦â and the rest is history!