It's been a few days now, things are starting to calm down after IHOP announced the change to IHOB which now places their focus on Burgers. Not sure I will be on the Burger bandwagon, I prefer breakfast from a breakfast place, however what has ensued since then is pretty hilarious.
Burger King has changed their marketing plan and even Wendy's got in on the trolling. Whoever runs these accounts and works in their PR department is brilliant.
If you want a good laugh you should definitely consider following Wendy's on twitter.